Tag Archives: Marketing

A brand is no longer what we tell the consumer it is. It’s what consumers tell each other it is.

Scott Cook, co-founder, Intuit

Monumental typo!!! The London Olympics Games organisers spelt “Wembley Stadium” incorrectly in printed collateral that accompanied hardcopy tickets.

Click to view yet another attempt to classify the emotive response behind brand colours. It is interesting to note that blue is the leading colour for brands.